A journal of inspiration and creativity
Insights
8 May 2025
The importance of new photos and videos
In today's fast-paced digital landscape, first impressions are often made online. Your brand's visual content—photos and videos—serves as the face of your business. Keeping this content fresh and relevant is not just a matter of aesthetics; it's a strategic imperative. 2 min read
Insights
22 April 2025
AI trends: a creative gift for agencies?
Have you seen the AI action figure trend going around lately? You know — people turning themselves or their favorite character into a mini action figure, fully generated by AI. It’s funny, for sure, but also kind of brilliant. Thanks to tools like ChatGPT and its AI friends, it’s easier than ever to create something personal and visual. And honestly? Trends like this are a dream for creative agencies like ours. 3 min read
Tips & tricks
7 April 2025
April Fools done right: How brands master the art of April 1st
April 1st is the one day of the year when brands can get away with bending reality—and audiences love it. A well-executed April Fools’ campaign isn’t just about fooling people; it’s about creativity, engagement, and making a lasting impression. Let’s take a look at how brands have successfully leveraged April Fools’ Day and what makes these campaigns work. 3 min read
Insights
5 March 2025
The impact of animation on brand engagement
Let’s face it—grabbing attention online is harder than ever. Your audience is scrolling at lightning speed, skipping anything that doesn’t instantly stand out. That’s where animation comes in. Whether it’s a sleek motion graphic, an eye-catching logo reveal, or a fully animated ad, movement stops the scroll and makes people pay attention. And attention? That’s the currency of modern marketing. 2 min read
Tips & tricks
5 February 2025
Avoid these common content mistakes to elevate your brand
Creating content that resonates with your audience is both an art and a science. However, even the most seasoned marketers can stumble into pitfalls that hinder their success. Let’s explore some common content mistakes and how you can steer clear of them to elevate your brand. 3 min read
Insights
6 January 2025
New Year, new content: Elevate your brand in 2025 with video marketing
Happy New Year! As we usher in 2025, it’s time to reflect on your brand’s goals and how to achieve them. With the digital landscape continuously evolving, video marketing is more important than ever. So, what’s your strategy for the year ahead? 3 min read
Insights
19 December 2024
Spreading holiday cheer through storytelling: Why video marketing is your best gift
The holiday season is upon us, and while we're busy wrapping presents and planning celebrations, it's also the perfect time to think about how to spread your brand’s message. In a world where every brand is vying for attention, how do you stand out? The answer lies in storytelling, and what better way to tell your story than through the magic of video? 3 min read
Insights
25 November 2024
Why your brand needs explainer videos
Let’s be real—explaining complex products or services can be like trying to teach calculus to a golden retriever. That’s where explainer videos swoop in like the superheroes of the digital world. Whether you’re launching a new app, demystifying a tech service, or breaking down your company's process, explainer videos are the tool for making the complex... well, simple. 4 min read
Insights
6 November 2024
What’s shaping the future?
Imagine this: You’re scrolling through Instagram, and you stumble upon a video that instantly pulls you in. It's not just because it’s eye-catching—it’s vertical, interactive, and so tailored to you that it feels like it was made just for your feed. Welcome to the future of video production, where content is more personalized, immersive, and lightning-fast to create than ever before. 5 min read
Tips & tricks
29 May 2024